March 26, 2010


To showcase their capabilities in audio engineering, GGRP Sound sent these cardboard envelopes that can be turned into functioning record players with nothing more than the help of a pencil to creative directors nationwide. Their initiative not only proved their creative prowess but also is a great example of guerilla marketing reshaping the environment around us. This is a really cool item. If any of you creatives out there are trying to get rid of yours, feel free to send it my way.

Click HERE to go to the GGRP website.

Thanks to likecool for the heads up on this unique item.

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